TV car advertising

Discussion in 'General chat' started by gw8izr, Mar 16, 2019.

  1. gw8izr
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    gw8izr

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    They don’t really mention the car anymore.......

    It’s all about how the mysterious transportation box becomes an extension of the users media device.
     
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  2. Mieke
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    Mieke WARLORD Site Supporter

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    With even bigger touch screens, so they can access all their apps and social media as they drive. :eek:
    Plus, the technology includes an automatic phone link that will call out the emergency services in the event of a serious accident :rolleyes:
     
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  3. The_Master
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    The_Master Site Supporter

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    Too true - 99% don't care about how the car drives anymore - nearly all cars are competent nowadays and that's enough for most.
    it's all about portraying a lifestyle and what gadgets are fitted.....oh and what offers there are on the finance deals
     
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  4. gw8izr
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    gw8izr

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    It’s clearly a shift in marketing and these people certainly know what they are doing. It just seems a big change in society and its values to me. I’m not suggesting right or wrong here, burning fossil fuel wasn’t a consideration back then but when I left school, in fact for many years before I left school I couldn’t really imagine anything more important than getting a car. ( Technically that’s not true as there was another thing on my mind but the car was part of facilitating that ) The car was a big part of my youth, buying it, fixing it, crashing it, fixing it, going places in it crashing it fixing it, going places, breaking down repeat repeat ...... i’m pretty sure that that was the case for 90% of the lads that left school at the same time. I can’t speak for the fairer sex with any authority but Ellen always had a car from leaving school and she still enjoys driving although she no longer needs her brother to fix her car as she has an in-house bloke. I don’t think youngsters today consider driving for drivings sake.

    Back to the initial thought, now I know that times have changed, I’ve lived the technology evolution and been a part of the implementation of it, I know a medium wave longwave AM radio with an 8 track or cassette player wouldn’t cut it these days and of course my car would’ve had this new kind of technology in it one way or another but the car and in particular the driving experience seems to be diminishing in importance.

    Perhaps it’s because most cars today have become so soulless and dull that the driving experience has to be topped up by the entertainment and media experience?
     
  5. rigeng
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    rigeng Site Supporter

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    I've just seen an advert for Audi. Two of their cars driving around in some sort of a shallow swimming pool. I haven't a clue what the advert was about, not a bloody clue.
     
  6. gw8izr
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    gw8izr

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    Well yes! I’ve just seen that for the first time.

    I’m sure it does mean something…
     
  7. slim_boy_fat
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    slim_boy_fat WARLORD Site Supporter

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    Who'd ever guess that this advert is for a car :rolleyes:

     

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